Where is Madrí Excepcional brewed?
By Mark Porter Last checked 9 September 2026 How we check
Madrí Excepcional is sold as a beer from Spain. It is brewed in Britain, at Tadcaster, North Yorkshire and Burton upon Trent, Staffordshire.
What to drink instead 6 beers on the same shelves that are what they say
Listed by Tesco, Asda and Morrisons when last checked. The product pages are among the sources below.
| Format | UK strength | Units |
|---|---|---|
| 660ml bottle | 4.6% | 3.0 units a bottle |
Every beer on the shelf by strength · How the units are worked out
More about the brand: rights, style, when it was created, where it is brewed at home
In short
On the shelf, Madrí Excepcional presents as Spanish: Spanish name, Madrid 'Chulapo' imagery, 'El alma de Madrid' strapline, La Sagra (Toledo) collaboration story. The UK supply comes out of Tadcaster, North Yorkshire and Burton upon Trent, Staffordshire, brewed by Molson Coors. It is 4.6%. There is no Spanish original to compare with: the brand was created in 2020 by Molson Coors Beverage Company for the UK market. On the recipe: Launch release (Oct 2020) described it as the first joint project between Molson Coors and La Sagra Brewery (Toledo, in which Molson Coors invested in 2017), blending 'the cultural essence of Madrid with British brewing expertise'. The label says: "Brewed in UK (brand site); Tesco: 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd., 137 High Street, Burton Upon Trent'."
This page is about the packs sold in supermarkets. Draught in pubs can come from a different brewery, and this page does not cover it unless a format table says so.
Formats on record
Every pack format read so far says the same thing. This is what each one says, so you can check the one in your hand against it.
| Format | Supply | Label text |
|---|---|---|
| 660ml bottle | Brewed in Britain | Country of origin: United Kingdom. Country of packaging: United Kingdom. Brewed and packed by: Molson Coors Brewing Company (UK) Ltd. ('MCBC'), 137 High Street, Burton Upon Trent, DE14 1JZ, UK. Distributor: La Sarga Brew, S.L., Avda. de la Industria, 155-A, Numancia de la Sagra, 45230, Toledo, España. |
Who has brewed it here
| Years | Brewer | Site | Source |
|---|---|---|---|
| 2020 to now | Molson Coors | Tadcaster (named in the October 2020 launch release); Burton also listed by Molson Coors as a Madrí site | molsoncoorsblog.com |
Questions people ask
Where is Madrí Excepcional brewed?
The beer sold in the UK is brewed at Tadcaster, North Yorkshire and Burton upon Trent, Staffordshire by Molson Coors.
Is Madrí Excepcional brewed in the UK?
Yes. It is brewed at Tadcaster, North Yorkshire and Burton upon Trent, Staffordshire.
Is Madrí Excepcional really Spanish?
The branding is Spanish, but the beer sold in Britain is brewed in the UK at Tadcaster, North Yorkshire and Burton upon Trent, Staffordshire.
Who owns Madrí Excepcional?
Madrí Excepcional is owned by Molson Coors Beverage Company, headquartered in United States / Canada. In the UK the brand is handled by Molson Coors Brewing Company Ltd.
What strength is Madrí Excepcional in the UK?
Madrí Excepcional is 4.6% ABV in the UK. A UK pint is 2.6 units.
What does the Madrí Excepcional label say about where it is brewed?
The UK label text on record reads: "Brewed in UK (brand site); Tesco: 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd., 137 High Street, Burton Upon Trent'".
See also
Side by side with Cruzcampo Sevilla, Estrella Damm and San Miguel Especial.
Every beer sold as Spain · What else is brewed at Burton upon Trent, Staffordshire · Every brand owned by Molson Coors Beverage Company
Sources
- Molson Coors Beer & Beyond (molsoncoorsblog.com), 16 October 2020: launch, 4.6% ABV, brewed at Tadcaster, La Sagra collaboration
- Molson Coors (molsoncoors.com): Madrí Excepcional listed among brands brewed at Burton
- Molson Coors (molsoncoors.com): Madrí Excepcional listed among brands brewed at Tadcaster
- Tesco (tesco.com), 4 September 2026: UK ABV 4.6%, brewed and packed by MCBC (UK) Ltd, Burton
- Fortune (fortune.com), 5 June 2024: brewed entirely in the UK; Estrella criticism; Molson Coors response
- Madrí Excepcional (Molson Coors) (madriexcepcional.com), 4 September 2026: 'Brewed in UK' on brand site
- Wikipedia (en.wikipedia.org): secondary: off-trade launch 2022, limited La Sagra input, Canadian production
- yorkpress.co.uk
- protzonbeer.co.uk
- The Grocer (thegrocer.co.uk)
- Morrisons (groceries.morrisons.com), 6 September 2026: Madri Excepcional Lager Beer Bottles 12 x 330ml: 4.6%; country of origin United Kingdom; 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd. (MCBC), 137 High Street, Burton Upon Trent, DE14 1JZ, UK.'; distributor La Sagra Brew, S.L., Numancia de la Sagra, Toledo, Spain.
- Morrisons (groceries.morrisons.com), 6 September 2026: Madri Excepcional Lager Beer Cans 10 x 440ml: 4.6; Country of origin United Kingdom; 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd., ('MCBC'), Burton Upon Trent, DE14 1JZ, UK.'
- Asda (asda.com), 6 September 2026: Madri Excepcional Premium Lager Beer Can 10 x 440ml: 4.6; Country of origin United Kingdom; 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd., ('MCBC'), Burton Upon Trent, DE14 1JZ, UK.'
- Morrisons (groceries.morrisons.com), 9 September 2026: 660ml bottle, read on 9 September 2026: 4.6%; Country Of Origin United Kingdom; 'Brewed and packed by: Molson Coors Brewing Company (UK) Ltd, Burton Upon Trent'; distributor La Sarga Brew, S.L., Toledo, España.
- Bestway (bestwaywholesale.co.uk), 9 September 2026: 660ml bottle, read on 9 September 2026: same producer block with the full Burton and Toledo addresses.
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