PretendPint

Which beers sold as foreign are brewed in Britain, and what to buy instead

Work in progress. We are still reading cans and settling where listings disagree. Seen a beer whose small print contradicts its label? Tell us.

Where is La Chouffe Blonde brewed?

Genuine import Verified Last checked 5 September 2026

La Chouffe Blonde is genuinely imported from Belgium, at the same strength as at home.

Listed by Tesco when last checked. The product pages are among the sources below.

8.0%
UK
8.0%
Belgium
The UK version matches the strength sold in Belgium.
Brewed for the UK in
Imported from Belgium
Imported
Sold as a beer from Ardennes gnome branding, Belgian farmhouse imagery
Brewed in (country)
Belgium
Brand owner
Brasserie d'Achouffe, part of Duvel Moortgat NV
HQ: Achouffe, Wallonia, Belgium (parent in Puurs-Sint-Amands)
UK strength
8.0%
Strength at home (Belgium)
8.0%
Brasserie d'Achouffe's own page gives La Chouffe as 8% alc./vol, and the Tesco listing shows 8.0% vol with country of origin Belgium. Imported at the Belgian strength.
What the UK label says
“Country: Belgium”
Source: www.tesco.com
More about the brand: rights, style, when it was created, where it is brewed at home
UK rights held by
Not established
Style
Belgian blonde ale
Brand created
1982, Belgium
Brewed at home in
Achouffe, Houffalize, Wallonia, Belgium

In short

La Chouffe Blonde is the real thing on origin: the beer in UK shops is brewed at Achouffe, Houffalize, Wallonia in Belgium. It is also the same strength as at home, 8.0%. The brand belongs to Brasserie d'Achouffe, part of Duvel Moortgat NV. The label says: "Country: Belgium."

What changed

Questions people ask

Where is La Chouffe Blonde brewed?

The UK product is imported. It is brewed at Achouffe, Houffalize, Wallonia in Belgium.

Is La Chouffe Blonde brewed in the UK?

No. The UK product is brewed in Belgium.

Is La Chouffe Blonde really Belgian?

Yes, on origin: the UK product is brewed in Belgium.

Who owns La Chouffe Blonde?

La Chouffe Blonde is owned by Brasserie d'Achouffe, part of Duvel Moortgat NV, headquartered in Achouffe, Wallonia, Belgium (parent in Puurs-Sint-Amands).

What strength is La Chouffe Blonde in the UK?

La Chouffe Blonde is 8.0% ABV in the UK. In Belgium it is 8.0%.

Is La Chouffe Blonde weaker in the UK than in Belgium?

No. It is 8.0% in both the UK and Belgium.

See also

Every beer sold as Belgium

Sources

  1. Brasserie d'Achouffe (achouffe.be), 5 September 2026: Brewing in the Achouffe valley at the Achouffe brewery
  2. Brasserie d'Achouffe (chouffe.com), 5 September 2026: home-market strength of 8% alc./vol and brewing at Achouffe, Belgium
  3. Tesco (tesco.com), 5 September 2026: UK pack: 8.0% vol and country of origin Belgium. Read in a parallel verification pass; the retailer pages could not be fetched from this machine.

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