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Which beers sold as foreign are brewed in Britain, and what to buy instead

Work in progress. We are still reading cans and settling where listings disagree. Seen a beer whose small print contradicts its label? Tell us.

What to drink instead of Carlsberg Danish Pilsner

Carlsberg Danish Pilsner is sold as Danish and brewed in Britain, at Northampton, Northamptonshire, at 3.4%. The version sold in Denmark is 4.6%, 1.2 percentage points stronger.

By Mark Porter. Last checked 9 September 2026. Where Carlsberg Danish Pilsner is really brewed, with the pack wording and the sources.

What the front says, and what the back says

Front

Danish brand name, 'Danish Pilsner' descriptor on pack, Copenhagen heritage cues, Danish crown and hop leaf imagery

Back

Country of origin: United Kingdom. 'Brewed in the UK using a Danish recipe and yeast. Lager brewed and canned in the U.K.' Producer address given as Carlsberg Marston's Brewing Co. Ltd, Wolverhampton, WV1 4JT.

The listing it was read from

Where it is brewed, against where the brand comes from

The brand comes fromDenmark, from 1904
Owned byCarlsberg Group, headquartered in Copenhagen, Denmark
Brewed for the UK atNorthampton, Northamptonshire (Carlsberg Britvic)

Strength, and what it means in a pack

A pint of Carlsberg Danish Pilsner at the UK strength of 3.4% holds 1.9 units. At the 4.6% sold in Denmark it would hold 2.6, so the British pint holds 0.7 fewer units than the same quantity of the beer sold in Denmark.

Instead of Carlsberg Danish Pilsner

Beer Why it is on the list Strength here
Heineken SilverThe same style, genuinely imported from elsewhere Brewed in the Netherlands. 4.0% here, 0.6 percentage points stronger than Carlsberg Danish Pilsner. 4.0%
Grolsch Premium PilsnerThe same style, genuinely imported from elsewhere Brewed at Enschede in the Netherlands. 3.4% here (5.0% at home), the same strength as Carlsberg Danish Pilsner. 3.4%
Rosa BlancaThe same style, genuinely imported from elsewhere Brewed at Barcelona in Spain. 3.4% here (4.8% at home), the same strength as Carlsberg Danish Pilsner. 3.4%
Michelob UltraThe same style, genuinely imported from elsewhere Brewed at Anheuser-Busch breweries in the United States. 3.5% here (4.2% at home), 0.1 percentage points stronger than Carlsberg Danish Pilsner. 3.5%
Carling Original LagerBritish, and honest about it British, brewed at Burton upon Trent, Staffordshire and Tadcaster, North Yorkshire. 4.0% here, 0.6 percentage points stronger than Carlsberg Danish Pilsner. 4.0%
Tennent's LagerBritish, and honest about it British, brewed at Wellpark Brewery, 161 Duke Street, Glasgow. 4.0% here, 0.6 percentage points stronger than Carlsberg Danish Pilsner. 4.0%

Chosen by rule, not by taste, and no beer pays to appear: how the list is made.

Where Carlsberg Danish Pilsner is stocked, and when we last checked

SupermarketProduct pageLast checked
Tesco The listing 5 September 2026

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